Be seen as the ideal choice by your people while creating a meaningful movement.see packages
You have it all figured out inside your head, but you keep wondering why things aren't improving.
The way you present it isn't ideal for you and people can't easily recognize your business.
Not finding your essence?
Your purpose and values can be aligned and translated into tangible actions.
Articulate your business goals to understand where you are and where you want to be.
Identify social and environmental issues so you can bloom as a better ethical business.
Develop your ideal client persona to understand who you are talking to so you can better connect with them.
Analyze the actions your business needs to take to strengthen its brand.
Articulate story, purpose, vision, mission, and messaging to guide all your actions.
Structure your market positioning based on competition's research to find your profit sweet spot and know where you thrive in your market.
Define the features and benefits of your services/products that will matter most to your people and drive clear decisions.
Create the brand's personality to give a unique character and set of attributes.
Articulate your brand's messaging style and buzzwords to craft your message and tone of voice.
Create a communication plan based on your business objectives to get your message out there with clarity and authenticity.
Wrap your strategy in a document so you can consult it every time you need to.
Curate a collection of images, textures, typography, and colors to communicate a certain look and feel.
Create a symbol that is clean and distinct to make people recognize you.
Develop the materials to support your brand in every touchpoint.
Outline your brand's mission, image, and core values to keep things clear whenever you need to.
• Create and position your brand in a way that makes sense
• Have clarity and direction
• Highlight your best attributes and put them into action
• Reshape your narrative
I'm Vero (or Verônica) Motti. I make brands for people who want to change the status quo and do good to the planet Earth. I am not afraid to slow down to create great change in the long-term.
You can find me writing stories about some trip I've made around the world, giving unsolicited nice advice or just talking to myself.
Welcome. Stay a while. And please, don't be afraid to say hi.
No, I'm sorry. Before reaching the design part (if you choose the premium package), a brand strategy is required. This will get your logo and identity system on point and will you save you lots of time and money.
No! My expertise embraces strategy, content, and copywriting. That's why I partner with amazing graphic designers that can deliver the best possible visuals for you.
Glad you asked! I work with Branding and Content Marketing. We can work with ongoing consulting or a project contract. Contact me so we find the best one for you.
Not really, but we will do a discovery session to make sure what information do we have to gather.
Yes, and I'd really happy to do so! After our project is finished, we can discuss possibilities to keep things going.
Yes. I take a 50% deposit at the time of booking for on all projects. As I understand that branding and content marketing is a considerable investment, I'm open to discussing payment plans that work best for you!
Need more answers? Feel free to send me an email: email@example.com